Sebastian Napuri Mendoza

Architecting the Future of eCommerce, Peruvian-Style

Crafting Digital Experiences That Drive Growth & Impact

About Me

Sebastian Napuri Mendoza, UX/UI Leader

From a curious intern in Lima to a global eCommerce leader, my journey blends Peruvian grit with cutting-edge tech.

With over 9 years shaping marketplaces, I’ve turned challenges into victories—like boosting sales by 125% or redesigning UX to convert 78% better.

Inspired by ceviche’s perfect balance, I craft digital experiences that are bold, precise, and unforgettable.

My Journey

2015

Started as an Intern at Linio Peru

2018

Graduated with a BBA from Universidad del Pacífico

2020

Started as Manager at Linio Mexico

2022

Started as Manager at Liverpool

2024

Began the MADI program at SMU

Experience

Marketplace BU Manager

Servicios Liverpool | 06/2022 - 07/2024

  • Led Crossborder Marketplace project, growing to 100+ sellers.
  • Reduced response times by 35% with automation tools.
  • Increased seller onboarding conversion by 78% via UX redesign.

Regional Hardlines Cross-Border Commercial Manager

Linio México | 01/2020 - 05/2022

  • Boosted cross-border sales by 125% with growth strategies.
  • Improved operational efficiency by 40% via UX optimization.
  • Led a team of 10 across 5 countries.